Code42 is a Key Player in Cloud Backup

The cloud backup market is expected to grow to a value of approximately $5.6 billion by 2023, and Code42 is a key player in the category, said market research firm Market Research Future. The new study provides detailed analysis of the cloud backup market structure, along with forecasts of the various sub-segments of the category: primary storage, disaster recovery, cloud storage gateway, and more.

Code42 is proud to be listed as a key player in this report, along with household name corporations such as Microsoft, Amazon, Oracle, Dropbox, and IBM. We couldn’t agree more with the report’s findings that cloud backup will only continue to grow in coming years. You only have to look at the headlines around cybersecurity events like WannaCry and NotPetya/GoldenEye to see why.

We’ve said it before and we’ll say it again: best-in-class endpoint backup solutions render ransomware attacks like WannaCry no more than a mere annoyance, thanks to self-service restores to user data that’s backed up every 15 minutes by default. But that’s far from the only advantage of a cloud backup solution. Here are a few more items to keep in mind when considering cloud backup:

Do more with fewer agents

Rather than continually add more agents to employee endpoints, enterprises are looking for applications that can fulfill more than one purpose, such as backup and data loss prevention. By 2020, Gartner says one in three organizations will use backup for use cases outside traditional operational recovery. We believe that a cloud backup solution should offer three key benefits:

1. Spot risk sooner

The leading endpoint backup solutions now leverage comprehensive endpoint data visibility with emerging analytics capabilities to fight increasing cyberattacks and the ransomware epidemic, as well as mitigate insider threats. With a clear baseline for normal data activity, organizations can spot the anomalies quickly and take action faster—because even the outliers follow patterns.

2. Move forward faster

Best-in-class endpoint backup solutions deliver faster data restores for faster recovery from traditional data loss incidents—from user error and hardware failure to cyberattack and ransomware attacks. But forward-thinking organizations are using endpoint backup to streamline device migration and large-scale tech refresh projects. Automated workflows, lightning-fast restores and simple self-restore functionality reduces IT burden, maintain end-user productivity and allow the organization to get back to business in minutes or hours, instead of days or weeks.

3. Always bounce back

Many emerging solutions have skipped over the fundamentals of enterprise data backup—or attempted to position an electronic file sync and share product as a backup solution. At the most basic level, backup should guarantee recovery and offer complete confidence in business continuity. True endpoint backup ensures that your organization can always bounce back—no matter what.

To view the research report, visit the report page on Market Research Future’s website.